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BigJuan

09/21/17 9:35 AM

#150631 RE: Joseph Knecht #150629

You leave out the PUBLIX deal my friend. Guess those numbers will look a lot different when product hits all stores ;)

Have to imagine Rich has a reason for dropping a specific number of 100,000 which everyone always complains about him not doing ;)

Airair

09/21/17 9:35 AM

#150632 RE: Joseph Knecht #150629

yes, the sales will be stunning!!! even at half these numbers they would be stunning ! that is the real beauty here!

ctrumabll

09/21/17 10:44 AM

#150667 RE: Joseph Knecht #150629

On The Supply Chain" issues...

Remember a year ago, when ICNB was telling the story of how they and CB found a special organic vineyard to make wine from?

If their production goes up by an order of magnitude, where are all of the "special organic grapes" going to come from?

Goes back to my point: even if "Bellissima" is, in fact, made with organic grapes, it is still mass-market wine in a vanity bottle. That is the only way their production could accommodate such shifts in demand, if they really happen.