Agreed. Jillian was a good hire. I'm not so sure about Tia Mowry. Yeah, she has a bunch of followers on Instagram and whatnot, but are there better "celebrity customers" who have more appeal?
Hate to say this but had they gone for the mom-crowd with a celebrity like a Kim or Khloe Kardashian,or a Jessica Alba, they'd have a LOT more exposure than what Tia brings. Jillian can be helpful down the road to promote the frozen foods, as she has created a huge brand associated with fitness.
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