Lots are skeptical on this stock. Understandable, it's a pink sheets stock. What have they claimed in any of their PR's so far that hasn't came true?
So far they said:
1. Ramping up distribution = true (with more to come...40 states)
2. They actually have a product on the shelves = true
3. CB is doing tons of publicity = true
4. ICNB owns 51% of Bellisima = true
5. Said they were getting state approvals = true (40 some states I think)
6. Settled debt = true (they still have OS they can dilute) This probably is the thing that worries most. But until the company is seeing profits, where else are they supposed to get the money to finance orders and shipping? Hello...selling shares. I'm sure when profits actually come, dilution will settle down.
7. Added to Earth Fare Markets = true
8. Uplisting = pending - again everyone is skeptical this will happen. They don't HAVE to do this, it will help shareholders obviously but they can still sell this company without doing this at some point.
9. Retained an audit firm = true..they named the firm (Austin Legal Group).
Not saying I haven't seen any pink sheets not follow a certain company roadmap, but most of them don't have a product actually selling, or is "patent pending" or they are waiting on approvals and funding for their products. This isn't the case here, it's already out there selling in tons of places, soon to be more.
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