Let us:
"First, a penny a plate would be horrible negotiation don't you think, it probably would be like percentage of gross sales."
I didn't state a penny per plate, I stated a penny per pack. That would be a pack of ten plates. Gross sales? Not very likely mate. There are plates listing for $1.00 each and there are plates listing for multiples of $1.00 You think a licensee would determine the value of a packaging process by the gross value of what's contained inside the package? Would you?
"Second, "rather than ten dollars for selling a ten-pack of plates."
You do realize that NNLX doesn't clear that dollar. They have to cover the cost of buying material, production, shipping, maintaining a factory, and insurance in case of lawsuits."
I'd estimate plastic petri plates for ten cents delivered, agar five cents, production labor & overhead ten cents, FlatPack packaging and labor twenty cents. Shipping and packaging covered by buyer. That's forty-five cents cost on $1.00 of product. My estimate is probably high side.
"Third, Licensee would carry those cost not NNLX"
Because essentially Nanologix would be out of business
"Fourth, Licensees, world wide would produce billion of plates and sell billions of plates, not a few 10 thousand plates like NNLX does currently."
And how do you get licensees worldwide? First you must have the patents worldwide. That cannot be disputed. Then you have to come to an agreement with companies worldwide. Then you need a method to determine that the licensees are paying you properly for what you have licensed to them. Nanologix likely does hundreds of thousands or over a million plates annually, since they take delivery of 100-150,000 at a time from what's stated in their updates.
I read the estimate of eight millions of plates sold per day worldwide, so there you would have billions of plates annually. How many would benefit from Nanologix packaging? No way to know until the time comes.
"Fifth, Whatever royalties NNLX would get from licensees would be clear profit. How much net profit per plate NNLX produces do you think NNLX makes ? (we may never know since we have no audited financials to tell us) Heck they may be losing oney on each one produced as far as we really know.
"
Clear profit? More like gross profit, but we'd be sharing it from a trustee, since Nanologix would be out of business without domestic petri plate sales and you're advocating them licensing Worldwide, and that would include the USA, and therefore not producing at all. You don't get to license and then produce in competition to your licensee.
As for audited financials, I've looked at the financials going back to 1989 that are on the Nanologix website (that's 18 years before Mr. Barnhizer took over), and none of them are audited. As for losing money on each plate or FlatPack produced, I doubt it, as the numbers I came up with are those I researched for materials last year from petri plate and vacuum bag suppliers, while using $15/hr for labor costs. Incidentally, they're still in business so a loss with each sale isn't likely.
I challenge you to prove shelf life has nothing to do with sales. Do you think Nanologix paid Battelle for a two year shelf life study because shelf life doesn't matter?
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