FACT: MYDX is currently marketing the MYDX 360 platform specifically catering to MYDX branded medicinal cannabis vape pens in Canada, which is actually two products MYDX has begun to sell so there's where the Canada market is as of now. It's not hard for me to understand why MYDX chose a strong marketing campaign in Canada as opposed to US. Canada will be ahead of US and it's looking like Mexico will also lead US in full legalization policy. I believe US is a much better market to campaign in before Mexico however even if US isn't fully legal by then. Many other countries are fully legalizing and will be very anxious to get on board the MYDX wagon since it won't be long before MYDX is proven to be THE CANNABIS INDUSTRY SUCCESS STORY OF ALL TIME!!
Medical Marijuana is already available in Canada, so with a year away before rec. becomes legal now is the perfect time to start marketing and spreading awareness. As a marketer myself I could not think of a better time to get a campaign underway.