The company actually guided to $100 million in first year revenues. They also said that they would reach breakeven at only $5 million in revenue, so I believe the margins should be well above traditional food companies. The company also said that double digits gross margins are possible in many of their food categories.
I've been told that we'll get more detailed guidance and metrics on the next earnings release.
I think a $50 million market cap is justified if the company can stick to the aforementioned numbers. That would equate to a $0.20 stock. It could be higher assuming they have more deals to announce, which I believe they will.
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