whether or not they sell on HSN or some other big network doesn't matter in the long run. The long run is making gains from not small fry like gaurdedID and mobile trust. ProtectId is the real money maker.
Given present company finances major network advertising time could have been unaffordable. Give SFOR time to improve those. I believe the 10-K will show continued, steady, quarter over quarter growth. SFOR will, I believe, to be shown to be growing incrementally. That's good enough for me! Long & strong SFOR.