These guys are being very methodical because they basically are planning to reinvent television for the digital age. The future of TV is customization and personalization since viewers will have access to content of all kinds. These 2 hires appear to me to for the purpose of addressing that very large market through the analysis of viewing-perhaps browsing habits.:
<<Dale joins Cauri Jaye, CableClix Chief Product Officer, hired in February. Cauri said, "Having worked with Dale on over half a dozen interactive products, I'm confident he is best-placed to solve one of the industry's greatest challenges: how to create a seamless user experience for browsing and watching TV on digital screens."
Dale and Cauri are supported by Jason Schoch, also joining the team this month. Schoch is a research-focused user experience (UX) designer, and expert at user-testing - an integral role for a product in a market where no one has yet created an interface that fully meets user needs.
CableClix's growing team is using big data twinned with AI (Artificial Intelligence) to perfect the personalization of TV content, and capture valuable data that tracks rapidly-changing viewer behavior in the global online TV-streaming market. >>
News 
Market Data 
Discover 
