Rufus is feeding the bashing and shorting flames. Ben and he are giggling about it. Give more reasons to short, more reasons for the weak and ill-informed to sell, so only those honest true shareholders reap the benefit in this great company.
This is a theory. And with what you all complain about Rufus' actions and words, this is where this theory gains in truth.
I'm 90% confident and it takes a lot for me to reach this level.