At this point hiring someone is only an expense until their expertise benefits the company with sales/distributors. When PR's which contain numbers/deals are released, the share price will increase nicely.
I didn't like the close today either, given the news. Yesterday at about 0.39 marked the 4th signal in a pattern that usually sends this stock at least 20% higher. The test failed. Of course, this doesn't necessarily mean it's not going to recover. But the chart I was using to argue for the bulls is disintegrating rather quickly. Hoping for a better tomorrow.