Replies to post #627 on Innovus Pharmaceuticals Inc. (fka INNV)

[Titan V]

I'm very excited for Fluticare but that $1B projection is total addressable market for nasal steroids, not Fluticare sales alone. Anyway a bite of that market and if it gets bigger every quarter will bode very well for INNV stockholders.

[Jimjames]

Pie in the sky prediction...

Fluticare WILL NOT reach 1 billion annual sales.

That 1b figure was pulled from their press release where they said they BELIEVE the market for otc for fluticasone was 1b.

We dont have the distribution and marketing in place to capture that large of a sales figure.


Read attached article... The big boys have their own products and it shows their sales/market penetration.

If you think for a second we are getting figures near those levels, youre out of your mind.

http://www.klinegroup.com/blogs/index.php/2015/09/03/top-three-drivers-of-the-u-s-otc-market/