I want to believe....but after the past two ASCO's where they had the biggest booths or nearly the biggest there was an underwhelming response or lets say the rule they should abide by is never overpromise or under deliver,....the goal should be over dealer and under promise. They can't seem to get that right wither....whose running this company?
She is a true expert at funding. How do you know whether the expenditures at ASCO have resulted in more available funding than the cost? That is her guess to make, and it is literally her expertise, among many talents.
If perception matters, then perception should be utilized to fund a cure for cancer.
Power Shoes? Power Booths? Whatever.
If Les wearing a Madonna cone bra at ASCO would bring in more funding, then I say do it!
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