Replies to post #271616 on Minerco Inc (MINE)

[cbrad10480]

That is marketing and an effort to shift what is soda into another title.

Two Titles; Same Definition!!!

Carbonated water (also known as club soda, soda water, sparkling water, seltzer water, or fizzy water) is water into which carbon dioxide gas under pressure has been dissolved.

https://en.wikipedia.org/wiki/Carbonated_water

[JToews19]

This is what is really strange with the whole rebranding effort, they're going to make it look more masculine by the packaging, add caffeine & compete directly with soda as a healthy alternative? How is that really healthier and who is the target market for that based on that branding? Men who want to drink a Coke Zero but have some B and C vitamins at the same time?

Further, the way the company has always described it, regular VitaminFizz is a huge success, and they had to jump into emergency production 8 months ago for this "game changing" account that was only delayed to negotiate the brand rights, now it suddenly needs some rebranding to PURSUE national accounts?

[2obee1]

I agree.. FIZZ is much closer to soda than it is to water..