I always thought JPO was an established and long standing company as well but with only 150,000 in sales, I'm not so sure. People are talking about the use of mop in other industries. I know mechanics who use it every day. It should be in the restaurant industry. Thinking outside the box.....I know that it can be used to clean your hands.....so I'm thinking with some R & D it might be adaptable to the makeup/ beauty industry. Who knows where that might lead.