GRLD seems unusually amateurish even by Pennyland standards. Cervantes credentials are thin. He's bounced around the country. Customers and franchisees are going to see thru contrived social media tweet bombing which may backfire as other food trucks complain.
The core idea of peddling $25,000 food truck franchises to vets is already inviting scrutiny. Can't wait to see what Bloomberg has to say. It shouldn't be difficult for an energetic reporter to speak with franchisees of trucks in operation and those, if any, that have folded. (most jurisdictions require extensive licensing and inspections).
A huge problem for GRLD is that franchising is regulated by the Federal government (FTC). Plus many states require a Franchise Disclosure Document which is often public. (but not in Arizona or Florida, I believe). The California trucks may be company owned.
In any event, it will be easy to observe these trucks in operation and to speak with franchisees. That's never a good situation for a penny stock. Penny shareholders crave hype and fantasy.... Not, perhaps, the depressing reality of a vet working his butt off in a grim business.
There is no upside to running a Grilled Cheese Truck. Food truck proprietors know which trucks are doing well and which aren't. In the unlikely event GRLD trucks do well, competition will soar. A truck can change its theme overnight. Tacos one day; grilled cheese the next; and then back to tacos!
Note too that unrelated grilled cheese trucks have been in operation all around the country for years. GRLD has nothing to offer. Not to vets; not to investors.
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