DreamWorks Animation (NASDAQ:DWA) plans to launch its own television channel in 19 Asian countries during the second half of 2015 as part of a diversification strategy to find much-needed revenue outside of movie theaters.
Television shows produced by the studio already air in Europe, Latin America and on Netflix.
DreamWorks Animation expects to make the channel available through pay television packages or by selling it directly to consumers as an Internet-delivered option.
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