They (TCG) still do have standards and they will continue to evolve them. The TCG is not a commercial venture. It is up to member and non member companies to generate products that capitalize on the standard.
I do not believe the PR to be of that sort of standard. It is a commercial venture. If you have a new way of doing business that is so good, by default it becomes the standard. If machine health becomes inexpensive and valuable, it will become a standard machine product.