bolts,
Sorry to step into your bromance, but I wanted to say I completely agree. Just having people know a product is out there isn't enough. You need people that have "contacts" where they can get face-to-face meetings and explain why the product is needed, or why it is better. Adding on management with the proper contacts is key.
Having said that, I'm not sure it will help. I don't know if this product is real. I don't understand why the tech specs aren't somewhere where I can look them over. We know it has a cortex processor. What type of fingerprint reading? Many other questions that could be answered on a modern website that doesn't look like it was put together for dial-up. I've already ranted about the medical keyring, which I see Bilboo picked up and has been trumpeting. This is a reasonable product that is being marketed by two year olds, or a team that is just looking to line their own pockets without intentions of ever bringing a product to market.
Bo