Straight from the PR
Additionally, and even better than endorsement talks, many potential endorsers are interested in partnering with Level 5, together with Power Brands, to introduce their own beverage brand(s) under the Level 5 Brand umbrella. These potential agreements / partnerships would allow Level 5 to have multiple endorsers for our entire portfolio of Brands, without exclusivity. To responsibly advance these negotiations, we are increasing our authorized shares to position the company to take advantage of and execute these unbelievable opportunities.