"We're excited to join forces with SocialRadius," said Kayode Aladesuyi, chairman and chief executive officer of East Coast Diversified Corp. "The firm's wide experience with and depth of knowledge in both publicly traded companies, emerging technologies and social media is a perfect fit for us."
SocialRadius is a full-service public relations and social media marketing agency serving a global client base. The agency has been a pioneer in integrating social media and viral marketing with thought leadership and traditional public relations. SocialRadius and parent company Terpin Communications have launched or expanded more than 500 startup technology companies since 1990, including America Online, Earthlink, Match.com, the Motley Fool, as well as representing large brands, including Fujitsu, Konami, NBC, Philips and Playboy.
"It's important for a new brand to gain rapid adoption," said Michael Terpin, founder and CEO of SocialRadius and Terpin Communications. "We've helped early-stage companies ranging from Earthink to Liquipel find their initial footing in the market through aggressive, strategic media relations, and we've also created viral hits such as the blogger outreach for Will.i.am's "Yes We Can" video during the first Obama campaign that was viewed by 50 million people on YouTube and created half a billion traditional media impressions. We will be bringing many of these strategies into our campaign for ECDC."
Vir2o offers real-time, interactive user engagement in a social media environment and in addition provides users with a sense of privacy when sharing content with other users and friends on the site.
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