This is from the Quarterly filed in September....
The Company plans to design, market, and distribute vaporizers, electronic cigarettes, and e-cigarette "juice" under several unique brands and sales channels. Electronic cigarettes come in a variety of designs ranging from those that look vastly like traditional cigarettes, to larger vaporizer units which are capable of vaporizing liquid with varying viscosity or even herbal products such as lavender or chamomile. The process of vaporization is believed to eliminate the smoke, tar, ash, and other byproducts of traditional smoking by utilizing lower temperatures in a controlled electronic environment.
The Company has completed a competitive analysis, begun the process of planning and designing future products, and begun market research and consumer brand testing.
The Company intends to build revenue lines by participating in multiple aspects of the vaporizer and e-cigarette industry, most notably:
1) Partnering with existing manufacturers to create new brands for identified niche markets;
2) Acquiring other products, brands, or retail businesses within the e-cigarette and vaporizer industry based upon the Company's access to capital;
3) Aligning with proven resellers of related products, such as distributors which currently market traditional cigarettes to convenience stores or other targeted retail outlets;
4) ROI-based marketing initiatives intended to drive retail sales which are brand- or demographic-centric;
5) Offering quality OEM / ODM services within 24 months featuring US manufacturing;
6) Creating co-branded products to leverage other brand recognition, such as creating e-cigarettes for casinos or large entertainment venues;
Index
7) Manufacturing domestic e-cigarette "juice" which meets or surpasses imminent industry standards for quality in materials and production;
8) Ensuring the company is abreast of all intellectual property and creating new intellectual property which improves or includes new feature in this emerging industry;
9) Leveraging a base of available engineers which have previously deconstructed competing products with plans to create company prototypes and future products for the Company's brands;