Well.. they are now STAC certified,so they can sell in Euro without limitations. To spend 30k to positon and promote their products and make one large sale it's money well spent IMO. Marketing is necessary to drive sales, at least initially but it should transition to word of mouth referrals eventually if the product is desirable.
Think outside the box of a shareholder, they aren't releasing "fluff" PR's to piss you off, they are targeting new sales,and looking to establish relationships within a sector they sell product. That's how ultimately receive the PR's we all want.
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