I went back and re-read the linked article. One thing that I initially glossed over is the mention of financial institutions:
This initiative should be able to benefit from all the attention and all the financial support necessary to the part of the various levels of government and the financial institutions of Quebec, to ensure that the function of technological showcase effectively allows a wider dissemination of the solution in demonstration and a provincial deployment of the approach to biofuels secs for the reduction of GHG emissions, at the same time that the other financial benefits and socio-economic of this solution.
Financial institutions have long had many concerns over lending to biomass projects due to sustainability issues regarding biomass
production and use. Impressing commercial lenders will be a huge milestone IMHO. Provincial deployment too? Maybe the KDS will be a mandatory piece of equipment!
I am starting to realize why sales are so difficult. They are not just trying to sell a machine. They are trying to sell a concept, a concept which is integrated into a much larger project, a concept which goes against well entrenched traditional methods of waste disposal. In a year, I can see us saying that it has literally taken decades (from 1995 to 2015) to shift the political, socio-economic focus toward conservation, recycling and conversion. Hopefully by 2015, I will be lighting a cigar while watching my portfolio rocket out of sight.
