Plus, I have always liked the product but never paid much attention to where it sits in stores and how many items are offered. In Dicks, UA was all over the place. Even folded on tables in the Center of the aisles as you moved around the place.
I also noticed a movie the other day where the insignia was on hats, shirts and background billboards. Never caught that before owning the stock. Now I am paying attention. They seem to be doing excellent marketing.
Cramer is really plugging it on his show as being the best of breed, as well, so I think we have some real positives happening here.
Opinion?
"It was the best of times, it was the worst of times; it was the age of wisdom, it was the age of foolishness;
-- Charles Dickens
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