Wednesday, May 01, 2013 3:26:58 PM
But the R&D to get around copyright infringement + setting up the business + marketing, etc. etc. would be very very pricey and the #s don't justify enough competition for it yet :)
When it is raking in big bucks companies will set a target on their back, but until then there is no rival except traditional therapy; which has proven to be ineffective in 60+% of cases
And franchising makes a lot of sense! The alternative is using your own capital to set up shop and hiring people who won't really care to manage it that well since it is "not their money".
Thus, franchising removes the need for significant capital investment, let's them grow quicker, etc.
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