I did 2 things Steve, in my desire to try like you and figure out WTF is wrong with BIEL other than Founder's Syndrome and the company not putting a proven winner in as CEO with a huge piece of the pie when successful. I followed your retail storefront theory a bit.
I watched the Dr. Oz show found on the link on the BIEl website. Stupid of me not to have done it before - I am more convinced than I was through personal use of ActiPatch on a sprained ankle that the company has a winner! Watch it, it is well worth the time.
Second, I then thought, why does the company not simply put 20,000 ActiPatch into Shoppers Drug Mart up in Canada on consignment? Health Canada has approved ActiPatch for OTC. So, I called my Canadian buddy, who sent me the ActiPatch originally, to see if he could find out what's up. He went to two Shoppers drug stores, one large, one medium. He told me many of them are apparently individually owned by the druggists, and was told the company does this kind promotion with new products! He was also told sometimes the chain will try to get an exclusive deal, but if the product is a winner, they promote it like crazy in flyers.
I suggest BIEL should consider this option to try and get traction in the Canadian market. Big pharma sells pills at $10 that cost a couple of cents, why would BIEL not do a consignment deal somewhere? Anywhere? Amazon shows 6 products in the BIEL line at $29.95, the cost can't be more than $5 maybe lower, who knows - put them into Canadian drug stores at 20 bucks as a promotional trial, give the store 12 bucks which is a 60% margin for the store and let's see WTF. In my world, doing something is always better than doing nothing. I'll support that doing nothing is often a prudent option - temporarily, but doing nothing for years while waiting for the FDA is inexcusable. And don't think that if there was one winner out of all the foreign distributors that we wouldn't know about like being slected runner-up to the no-touch award won by Boots the other night in London. C'mon, I'm tired of nothin. Oh, here ya go, and why not go to Boots, this week, tell the buyers you won runner-up to them in the UK for innovative OTC product and do the same thing in Boots in the UK on May 1st. Don't tell me large chains can't turn on a dime - they don't to be or stay 1st by doin nuthin for years! Wouldn't that be something? A winner in Canada AND the UK with the largest drugstore chains in both countries? Please tell me BIEL management would rather have no sales than those sales!
yours truly
Tired of Nuthin -Willin to try Sumpm
p.s. If Mrs. Whelan can't get the old boy going, maybe we can embarrass him to yup or get off the potty!
