Monday, January 07, 2013 7:52:26 PM
The interactive app was not ready last year causing a delay. Now it is! 
Daniel Grodnik, CEO of Mass Hysteria Entertainment stated, "After three years of pain-staking work, it is with great excitement that I can announce we have "proof of concept" for our interactive movie experience. Passing this critical milestone to bring a new and engaged movie experience to the multiplex has been our quest since I started Mass Hysteria in 2009. The Side Flick application is designed to allow audience members to connect with additional scenes, characters, information and games, during the running of film and e-commerce features when it's over. We expect to be able to beta-test Side Flick with live audiences in association with a major
exhibition chain in the first half of 2013.
Daniel Grodnik, CEO of Mass Hysteria Entertainment stated, "After three years of pain-staking work, it is with great excitement that I can announce we have "proof of concept" for our interactive movie experience. Passing this critical milestone to bring a new and engaged movie experience to the multiplex has been our quest since I started Mass Hysteria in 2009. The Side Flick application is designed to allow audience members to connect with additional scenes, characters, information and games, during the running of film and e-commerce features when it's over. We expect to be able to beta-test Side Flick with live audiences in association with a major
exhibition chain in the first half of 2013.
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