Wednesday, April 18, 2001 12:05:44 PM
Thank you for requesting an analysis of Coca Cola from VectorVest ProGraphics. The ticker symbol for Coca Cola is KO. KO is traded
on the New York Stock Exchange and options are available on this stock.
PRICE: KO closed on 04/17/2001 at $45.70 per share.
VALUE: KO has a Value of $33.46 per share. Value is the foundation of the VectorVest system. It is a measure of what a stock is
currently worth. Value is based upon earnings, earnings growth rate, dividend payments, dividend growth rate, and financial performance.
Current interest and inflation rates also play an important role in the computation of Value. When interest and/or inflation rates decrease,
Value goes up. When interest rates and inflation increase, Value goes down. Sooner or later a stock's Price and Value always converge.
RV (Relative Value): KO has an RV of 0.92. On a scale of 0.00 to 2.00, an RV of 0.92 is fair. RV reflects the long-term price
appreciation potential of the stock compared to an alternative investment in AAA Corporate Bonds. Stocks with RV ratings above 1.00
have attractive upside potential. A stock will have an RV greater than 1.00 when its Value is greater than Price, and its Relative Safety (see
below) and forecasted earnings growth rate are above average. In some cases, however, a stock's RV will be above 1.00 even though its
Value is well below Price. This happens when a stock has an exemplary record of financial performance and an above average earnings
growth rate. In this case, the stock is currently selling at a premium, and the investor is banking on future earnings growth to drive the
stock's price higher. This information is very useful not only in knowing whether or not a stock has favorable price appreciation potential,
but it also solves the riddle of whether to buy high growth, high P/E, or low growth, low P/E stocks. We believe that RV ratings above 1.00
are required to consistently achieve above average capital gains in the stock market.
RS (Relative Safety): KO has an RS rating of 1.44. On a scale of 0.00 to 2.00, an RS of 1.44 is excellent. VectorVest looks at safety
from the viewpoint of an equity investor (one who is buying stock of a company) rather than that of a purchaser of debt (one who is
lending money to the company). From this perspective, consistency of financial and operating performance, stock price appreciation
history, and price volatility are the key factors used in the evaluation of Relative Safety (RS). Debt to equity ratio, capitalization, sales
volume, business longevity and other factors are also considered, but to a lesser degree.
VectorVest favors steady, predictable performers. All stocks are rated on a scale of 0.00 to 2.00. A stock with an RS greater than 1.00 is
safer and more predictable than the average of all stocks. A stock with an RS less than 1.00 is less predictable and riskier than the average
stock.
RT (Relative Timing): KO has an RT rating of 0.79. On a scale of 0.00 to 2.00, an RT of 0.79 is poor. RT is a fast, responsive,
short-term price trend indicator. It analyzes the direction, magnitude, and dynamics of a stock's price behavior over the last 13 weeks; then
reflects and projects the short-term price performance of the stock. Once a stock's Price has established a strong trend, it is expected to
continue that trend for the short-term. If the trend dissipates, RT will gravitate towards 1.00. Should the price change dramatically, RT will
notice the crucial turning point. When warranted, it will explode from a Price low and dive from a Price high.
All stocks are rated on a scale of 0.00 to 2.00. If RT is above 1.00,the stock's Price is in an uptrend. Below 1.00, the stock's Price is in a
downtrend.
VST-Vector (VST): KO has a VST-Vector rating of 1.08. On a scale of 0.00 to 2.00, an VST of 1.08 is fair. VST-Vector solves the
dilemma of balancing Value, Safety and Timing. Stocks with high RV values often have low RS values, or stocks with low RV and RS
values have high RT's. How can we find the stocks with the best combinations of Value, Safety, and Timing?
The classic vector formula (square root of the sum of the squares) handles this problem. It combines a set of forces into a single indicator
for ranking every stock in the VectorVest database. Stocks with the highest VST-Vector have the best combinations of Value, Safety and
Timing. These are the ones to own for above average capital application.
GRT (Growth Rate): KO has a GRT of 5 % per year. This is poor. GRT stands for forecasted Earnings Growth Rate in percent per
year. GRT is updated each week for every stock. Watch GRT trends very carefully. If the GRT trend is up, the stock's Price will likely
rise. If the GRT trend is down, the stock's Price will increase more slowly, cease to increase, or subsequently fall.
Recommendation (REC): KO has a Sell recommendation. REC reflects the cumulative effect of all the VectorVest parameters working
together. These parameters are designed to help investors buy safe, undervalued stocks which are rising in price, and to avoid or sell risky,
overvalued stocks which are falling in price.
VectorVest is tuned to give an "H" or "B" signal when a stock's price is approximately 10% above a recent low, and an "S" signal when the
stock's price is approximately 10% below a recent high. High RV, RS stocks are favored toward receiving "B" REC's, and sheltered from
receiving "S" RECs.
STOP-PRICE: KO has a Stop-Price of 45.78 per share. This is 0.08 or 0.2 % above its current closing Price. VectorVest analyzes over
7,400 stocks each day for Value, Safety and Timing, and calculates a Stop-Price for each stock. These Stop-Prices are based upon 13
week moving averages of closing prices, and are fine-tuned according to each stock's fundamentals.
In the VectorVest system, a stock gets a "B" or an "H" recommendation if its price is above its Stop-Price, and an "S" recommendation if
its price is below its Stop-Price.
DIV (Dividend): KO pays an annual dividend of 0.72 per share. VectorVest focuses on annual, regular, cash dividends indicated by the
most recent disbursement. Special distributions, one-time payments, stock dividends, etc., generally are not included in Dividend (DIV).
DY (Dividend Yield): KO has a DY of 1.6 percent. This is above the current market average of 1.1 %. DY equals 100 x
(DIV/PRICE), and is expressed as a percentage.
EY (Earnings Yield): KO has an EY of 3.74%. This is below the current market average of 3.83%. EY equals 100 x (EARNINGS
PER SHARE/PRICE), and is expressed as a percentage.
EPS (Earnings Per Share): KO has an EPS of $1.71 per share. EPS stands for leading 12 months Earnings Per Share. VectorVest
determines this forecast from a combination of recent earnings performance and traditional fiscal and/or calendar year earnings forecasts.
P/E (Price to Earnings Ratio): KO has a P/E ratio of 26.73. This ratio is computed daily based upon Price and EPS. P/E = Price/EPS.
GPE (Growth to P/E Ratio): KO has a GPE of 0.19. This ratio suggests that KO is overvalued. Growth to P/E ratio is a popular
measure of stock valuation which compares Earnings Growth Rate (GRT) to Price Earnings ratio (P/E). A stock is considered to be
undervalued when GPE is greater than 1.00, and vice-versa. VectorVest believes that RV is a much better indicator of long-term value.
The RV of 0.92 for KO is fair.
DS (Dividend Safety): KO has a DS of 87. On a scale of 0 to 99, a DS of 87 is excellent. DS is defined as the assurance that regular
cash dividends will be declared and paid at current or at higher rates for the foreseeable future. Stocks with DS values above 50 on a scale
of 0 to 99 are above average in safety.
RISK (Dividend Risk): KO has a Dividend Risk of Low. All stocks in the VectorVest system that pay dividends are classified as having
Low, Medium or High Dividend Risk (RISK). Stocks with DS values above 50 are above average in safety. These stocks are classified as
having LOW or MEDIUM RISK. Stocks with DS values below 50 are below average in safety and are classified as having HIGH Risk.
DG (Dividend Growth): KO has a DG of 6 percent per year. Dividend Growth is a subtle yet important indicator of a company's
historical financial performance and the board's current outlook on the future use of funds.
YSG-VECTOR (Yield-Safety-Growth Vector): KO has a YSG-Vector of 1.06. On a scale of 0.00 to 2.00, a YSG-Vector rating of
1.06 is fair. VectorVest combines Dividend YIELD, SAFETY and GROWTH into a single parameter. YSG-Vector allows direct
comparison of all dividend paying stocks. Stocks with the highest YSG-Vector values have the best combinations of Dividend Yield, Safety
and Growth. These are the stocks to buy for above average current income and long-term growth.
VOL(100)s: KO traded 4383600 shares on 04/17/2001.
AVG VOL(100)s: KO has an Average Volume of 5301600. Average Volume is 50 day moving average of daily volume as computed by
VectorVest.
% VOL: KO had a Volume change of -17.3% from its 50 day moving average volume.
OPEN: KO opened trading at $45.00 per share on 04/17/2001.
HIGH: KO traded at a high of $45.70 per share on 04/17/2001.
LOW: KO traded at a low of $44.81 per share on 04/17/2001.
CLOSE: KO Closed trading at $45.70 per share on 04/17/2001.
% PRC: KO showed a Price change of 0.6% from the prior day's closing price.
INDUSTRY: KO has been assigned to the Food (Bev-Soft Drinks) Group. VectorVest classifies stocks into over 190 Industry Groups
and 50 Business Sectors.
KO has well above average safety with about average upside potential. It reflects a stock which is likely to give about average, quite
consistent returns over the long term.
Paule Walnuts
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