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Monday, 08/06/2012 3:03:34 PM

Monday, August 06, 2012 3:03:34 PM

Post# of 211653
ICNB Updates Coming stated by the Company.



http://finance.yahoo.com/news/iconic-brands-icnb-makes-announcement-130000548.html

Iconic Brands, Inc. (Iconic) (ICNB) due to numerous inquiries the company would like to clarify that it is a New York based business, the current website is www.icnb.info, the company has a history of manufacturing the highest quality celebrity branded spirits in the industry, most notable for creating and launching Limoncello by Danny Devito. The previous lines were discontinued during the economic recession. The company will be introducing new products in the third quarter and is exploring several strategic transactions. As previously announced the company is actively engaged in the process of updating all financials and expects to be completed no later than September 30th, and will be making regular updates to our shareholders.

Also in response to inquiries, an Authorized Share Report from our transfer agent confirms Authorized shares of 100,000,000, outstanding shares of 49,555,062 and a public float of 10,591,232 shares.

I am waiting just as patiently or impatiently as everyone else. That is why I spend my time researching the company's previous business operations, Richard DeCicco's past experience and current businesses and his connections.



The breadth, depth, and incredible history of Mr. DeCicco is to me excellent.

Checking the stock price every minute of every day is not productive IMHO, although I too would like to see it rise. IMHO you have to look at the company just starting up and getting the foundation built again and I think they already had a plan in plan with a great strategy, we just have to wait to see what that is.

We have no idea when we will see an update from the company, we were all hoping for today, I know I was! But so far nada.

Then until we get news or filings from the company, why don't other people do some DD like I did and please share it. I am not going to do all the work while everyone else flips the stock for their benefit. I am not flipping even though I could have and made a huge profit like many here did.

I have already stated, this is a long term investment for me because I believe we will see some big business coming our way.

Look at this post, 6808 with all of the DD that has been discovered so far.

http://investorshub.advfn.com/boards/read_msg.aspx?message_id=78219510

Here is some of the Key DD that provided me with some serious information leading toward a very promising future.

ICONIC BRANDS, INC.

Iconic Brands has historically developed, marketed and distributed high-quality branded alcoholic beverages, the company is currently evaluating several business opportunities for new product launch this year and possible business combinations.

You will see the potential new products found on the internet in the main post.

ICNB Share Structure: Directly from Island Stock Transfer on 7/31/2012.

ISSUE: ICONIC BRANDS INC. (45107V108) (ICNB)
Shares Authorized: 100,000,000
Shares Outstanding: 49,555,062
Shares RESERVED: (45,638,247) NOTE: Not yet available to issue!
Shares available to issue: 4,806,691
Free Trading Shares: 17,536,096
(Note: This does no reflect the actual FLOAT which means shares that have been deposited at the DTC.) This mean how many shares are available for trading. But does not show if they are restricted or available to be placed into the Float.

First and foremost, you need to do your own Due Diligence for any stock either as a quick profit or an investment. I do mostly investments. All of the information was found on the internet and some is outdated. All statements made in this post are MOO (MY OPINION ONLY).

Some stock plays but very seldom, I just do not have time and I am not interested in $100 dollars in for $100 gains, I am always looking for the legitimate investments with huge return potential, thousands of dollars. And we have one here in ICNB, IMHO (In My Humble Opinion).

What everyone is missing is not doing the simple step of researching information and you ALWAYS start with the 10K which has the most comprehensive information that you will need to connect the dots.
We will start there, (I am assuming you have already read the 10K like I did thoroughly? Yes? If not, then you should be going through the 10K and review the important details.)

To sum up the information that I found, it is astounding for a Pink Sheet stock with AMEX or NASDAQ written all over it! This is not a day trade situation. This is not a stock that you flip for a measly little gain of profit. That type of thought process will only delay the bigger gains you could realize in your account. This is a once in a lifetime investment at the ground floor. You are thinking pennies, this is going to be dollars. Get in and stay in and realize the real potential for the true profit......dollars upon dollars. Not $500 dollars in and $1,000 dollars out. How about $1,000 dollars in and $10,000 to $100,000 dollars out? IMHO

ICNB 10K April 15, 2011
http://www.otcmarkets.com/edgar/GetFilingHtml?FilingID=7865410

Again look at the 10K and see all the information in there. To me these guys were doing the filings correctly by providing a wealth of information.

PART I

ITEM 1. BUSINESS

Iconic Brands, Inc., formerly Paw Spa, Inc. (“Iconic Brands”), was incorporated in the State of Nevada on October 21, 2005. Our initial business plan was to provide mobile grooming and spa services for cats and dogs. Our services were going to include bathing, hair cutting and styling, brushing/combing, flea and tick treatments, nail maintenance and beautification, ear cleaning, teeth cleaning, hot oil treatments, and massage. We did not have any business operations and failed to generate any revenues. We abandoned this business, as we lacked sufficient capital resources. On June 10, 2009, the Company acquired Harbrew Imports, Ltd. (“Harbrew New York”), a New York corporation incorporated on September 8, 1999 which was a wholly owned subsidiary of Harbrew Imports, Ltd. Corp. (“Harbrew Florida”), a Florida corporation incorporated on January 4, 2007. On closing, pursuant to the terms of the Merger Agreement, the Company issued to the designees of Harbrew New York 27,151,984 shares of our Common Stock, or approximately 64% of the 42,310,301 shares outstanding at the time of the merger. After the merger, Harbrew New York continued as the surviving company under the laws of the state of New York and became the wholly owned subsidiary of the Company.

In anticipation of the merger between Iconic Brands, Inc. and Harbrew New York, on May 1, 2009 the Board of Directors and a majority of shareholders of Harbrew New York approved the amendment of its Articles of Incorporation changing its name to Iconic Imports, Inc. (“Iconic Imports”). On June 22, 2009, this action was filed with the New York State Department of State.

Prior to the merger on June 10, 2009, Iconic Brands had no assets, liabilities, or business operations. Accordingly, the merger has been treated for accounting purposes as a recapitalization by the accounting acquirer Harbrew New York/Iconic Imports and the financial statements reflect the assets, liabilities, and operations of Harbrew New York/Iconic Imports from its inception on September 8, 1999 to June 10, 2009 and are combined with Iconic Brands thereafter. Iconic Brands and its wholly-owned subsidiary Harbrew New York/Iconic Imports are hereafter referred to as the “Company”.

The Company was a brand owner of self-developed alcoholic beverages. Effective June 10, 2009, prior to the merger, Harbrew Florida affected a 1-for-1,000 reverse stock split of its common stock, reducing the issued and outstanding shares of common stock from 24,592,160 to 24,909, which includes a total of 317 shares resulting from the rounding of fractional shares. All share information has been retroactively adjusted to reflect this reverse stock split. On August 20, 2010, Capstone Capital Group I, LLC, a holder of a Promissory Note with a then remaining balance of approximately $190,000, delivered a Formal Notice of Default to the Company demanding payment of the balance on or before September 1, 2010. On September 16, 2010, Capstone delivered a Notification of Disposition of Collateral to the Company notifying the Company of its attachment of the collateral (including accounts receivable, inventories, equipment, and contract rights) and its intent to sell the collateral to the highest qualified bidder in a public sale on September 28, 2010. On September 14, 2010 , the Second District Court of Suffolk County New York issued a Warrant of Eviction removing the Company from its Lindenhurst, New York office. On September 28, 2010, an auction was held at the Company’s warehouse located at 1174 Route 109 Lindenhurst NY. A bid was made by Capstone Capital Group I, LLC and Capstone Business Credit, LLC in the amount of $233,075.35 representing the credit balance due on the Promissory Note by and among Harbrew Imports, Ltd. (Iconic Imports, Inc.), Capstone Capital Group I, LLC and Capstone Business Credit, LLC. There were no other bids and the Auction was closed at 10.03 AM .

The $233,075.35 was more than the $190,000 debt. Therefore the debt has been paid. This company was put into Chapter 7 BK, but the BK is now being discharged. (Hello!)
Now you need to start thinking about the CEO Richard DeCicco. This man has obviously been in the business for a long time 34 years! I have a direct connection to this industry, the CEO of a Beverage Distribution Company in the Northwest. I have spoken with him and he knows of Mr. DeCicco and has provided me with substantial information regarding the industry and that it is a multi-million dollar business. More than people realize.


Richard J. DeCicco 52 Chairman, President and Chief Executive Officer


Richard J. DeCicco, Mr. DeCicco has served as president, secretary and a director of Iconic Brands, Inc. since 2007. Mr. DeCicco also served as president of Harbrew Imports Ltd. since its inception in 1999. With over 34 years experience in the global liquor industry, Mr. DeCicco has been a senior executive and a leader in the wine and spirits industry. Prior to his appointment at Harbrew Imports Ltd, Mr. DeCicco was the CEO and President of Harbor Industries from 1990 to 1997. Harbor Industries is a production facility, which handles over 2 million cases of products per year and with over 600 employees. In addition to having been the national provider for The Paddington Corporation brands from 1990 to 1997, Mr. DeCicco pioneered what is now known within the field as Value Added Packaging (VAP). Mr. DeCicco brings a great deal of creativity, market savvy, and brand development knowledge to our company.

You have to look at the previous company he ran with over 2 Million cases of product. Think about it. That would be at least an average of $140/case wholesale and a revenue of approximately $280,000,000. Are you starting to truly seeing the picture here?

Even if Mr. DeCicco does one third (1/3) of that in revenue in the second year that would be $93,333,333 dollars.

And if he does one third (1/3) of that in the first year you are looking at $31,111,111. Where does that put your pps with an EPA of say 6 or 8? Roughly .6278/share then use the multiplier of 6 and you are looking at
$3.7668/share.

I do not know about you but I am okay with anything above $1.



Okay so now we need to know what companies Mr. DeCicco is affiliated with or in charge of or in the process of doing business with.

Previous Connections - These may still be involved or will be in the near future...

As you can see from the previous involvement below Richard has been very busy in this industry. Do not forget that he sold his 600 employee business for a hefty profit. What will Richard do next??? Well see what I found below! It is obvious what he is working on now and that he intends to build another very large corporation from which we, "The Lucky Shareholders" who are getting in on the bottom floor are going to reap the benefits in a huge life changing way if you are savvy enough to see all the dots connecting the business relationships and the actual money in this industry. I have included some links later in this post to show you just how large this industry is! $263 BILLION as of 2010. Let me repeat that! I said $263 BILLION DOLLAR INDUSTRY AS OF 2010!

Here is the best part, it is expected to hit $306 BILLION by 2015 and this is 2012!

Richard DeCicco as shown in the 10K was previously involved with and doing business with "The Paddington Corporation" which is currently a $1 BILLION plus Multi-State Wine, Spirits, Beer and Non-Alcoholic beverage Distributor. This is indicative of the capability that Mr. DeCicco has in garnering business relationships that are to the Powerhouse Distributors of the Industry like "The Paddington Corporation"!



http://www.paddingtonbrands.com/

J. SMOKE WALLIN
Chairman & CEO

J. Smoke Wallin is an accomplished leader and successful entrepreneur in the beverage & technology industries. He has spent the last 20 years creating, leading or advising many of the most successful brand owners and distributors on their “go-to-market” strategies, market execution plans and capital raising/investments. Wallin led the strategic thinking and execution at NWS, which created a $1 billion plus multi-state wine, spirits, beer and non-alcoholic beverage distributor. He also served, as Chairman, President & Director of the Wine & Spirits Wholesalers of America (WSWA) 1996-2004. Wallin has an MBA from Vanderbilt University and a BS in Agricultural Economics from Cornell University.

When you look at what he has already accomplished then you see the potential of what is to come.

Here are some examples of what he has already done.

























Last but not least is a picture of Danny DeVito with the CEO Richard DeCicco at Caesars Palace when they were marketing Danny DeVito's Limoncello Product. That is serious business!





All statements made are my opinion only.

You should always do your own Due Diligence.