MOP Environmental Solutions (MOPN)

[WOLDUMAR]

New Labels for MOPBox and MOPMINI Reflect Consumer Tastes
Wednesday, June 27, 2012 at 12:44PM
With the help of a focus group composed of local consumers in the Bath NH area MOP has re-designed its labels on the new consumer MOPBox and the MOPMINI Spillkit. The focus group unanimously agreed that the photographic images on the label were lovely but distracting to consumers, making it harder for them to quickly read the information and make a quick decision. Furthermore, the focus group clarified the key informational points that needed to be made for both boxes. Our thanks to the folks who participated.


"This may not seem like a big deal, but at least it is showing some kind of focus on getting MOP brand recognized"