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Re: None

Sunday, 06/17/2012 10:19:20 AM

Sunday, June 17, 2012 10:19:20 AM

Post# of 226099
all apps under one company name gives better recognition....and more inclusive recognition when you are looking for apps by a company you tried and liked. From what I can see there is nothing on itunes
that refers you to the other developer names the company may have....so again think about it...it's all about the marketing....when you think about Dell Computers you don't have to go to 3 vendor names to find Dell Computers....or Walmart or Home Depot. Same theory should apply here unless the vendor names have a different arrangement (i.e. the company shares ownership of the apps then I could understand why this would happen)

it's called NAME BRANDING

and the concept is called KISS (keep it simple stupid)

many great companies get lost in the ocean of competitors because of their lack of marketing skills in advertising, website management and product management.