muga yup I like MIKP too I know a bit about film making done a few introductory courses and my teacher said what I made was good enough to be shown at student film festivals!
I'm constantly reading about stuff like social media, internet issues etc and lots more besides. At the moment I am reading Art of Immersion. This book goes into great detail about how marketing has changed.
So, when I'm ready to invest, I'm going to phone the company and engage with them to ask about their plans to market the 12 films to be made this year.
When I hear their plans, I will know if they are bluffing or if they have seriously thought it through even.
I may not be starting a marketing career any time soon, but I sure can tell if someone knows what they are doing by what they say in reply to my questions. I even know some of the big hot agency names in the interactive marketing world now from reading this book.
Reading makes you more informed, so you can ask the right person, the right question at the right time. This helps you make the right decision, at the right time - hopefully.
Please note, the above post is neither a recommendation to buy or sell the stock. Everyone thinking of investing in a company should always conduct their own due diligence, to satisfy themselves, according to their own investment criteria that each compan
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