I'm replying to JPR's post, great insight.
A scenario such as licensing TIVU to others (LNET) sounds like a possibility.
- We had heard that someone from LNET thought the Philly TIVU system was "beautiful", then soon after Truck was brought on the TIVU team.
- When a smaller company has the technical know how and a patent pending, licensing to another company that has the distribution channels makes it a win/win for both sides without having to sell, buy, or merge with each other.
- What sounds better?
A 50% stake for ad revenue in several thousand rooms in the next year or two. Yeah!
OR
A 50% stake for add revenue (shared with the partner provider) in several hundred thousand rooms in the next year or two. YEAH BABY!!!!!!!!!!!!!!
GLTA & TIVU
