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Thursday, February 06, 2003 10:18:48 AM
London, Feb 06, 2003 (M2 PRESSWIRE via COMTEX) -- 3 UK unveiled its highly
competitive pricing options designed to bring the UK's first commercial 3G
mobile video and multimedia service to mass-market consumers and announced that
its third-party retail partners will begin taking pre-orders online from
customers signing up from February 22nd.
In early March customers will also be able to pre-order in-store in 3 UK's
flagship 3Store outlets in London and Birmingham and in selected branches of
Dixons, The Link, Carphone Warehouse and Phones4U and via a range of independent
retailers across the UK. Fulfilment of confirmed pre-orders is expected to begin
in mid-March.
3 UK also revealed details of tariffs and handset options which will offer
compelling and highly competitive voice, multimedia and mobile video services at
prices which are well within reach of the mass-market.
The company announced it will offer a price plan for customers looking for the
flexibility of 'pay as you use' tariffs with no monthly line rental, in addition
to offering two generous 'bundle' pricing options for customers looking to pay a
fixed monthly cost for a large number of voice calls, video calls, multimedia
downloads and multimedia messaging.
All of 3's price plans are based on a simple and transparent event-based
charging system linking payment to specific items of content downloaded by the
customer - in contrast to existing mobile data services where access is charged
by the megabyte. Additionally there are no complex peak and off-peak charges:
voice and video calls are billed according to fixed tariffs, regardless of the
time of day or day of the week
Prospective customers can find out more and pre-register online at
www.three.co.uk
3 UK Managing Director Colin Tucker said: "We are looking forward to bringing
3's unique products and services to the UK market. 3 will bring about a
fundamental shift in the mobile communications landscape. We are offering
consumers the kind of services that were in the realm of science fiction just a
few years ago - but at pricing which is highly competitive with existing mobile
voice and text services. This is an incredibly exciting time for all of us at 3
as our vision finally begins to become reality."
The price plans are:
Option 1: 3ToGo
* No monthly line rental
* Send emails and explore news reports, sports news and fixture listings, share
prices, Lotto results and more for FREE until June 30th 2003
* Voice calls on 3's network to other 3 customers charged at 5p a minute
* Other voice calls start from 10p a minute
* Video calls charged at 50p a minute
* Video downloads from 50p each, depending on content, including FA Premier
League action, cartoons, comedy and more
* Text messages charged at 10p each, picture messages at 25p and video messages
at 50p
* Up to GBP10 worth of video downloads free each month for your first three
months
* Buy two handsets and get GBP100 off the total price, plus a 20% discount off
the price of your video calls.
Other rates apply to international calls, usage while abroad, directory
enquiries, premium rate calls and certain other special telephony services.
Option 2: Kit On 3
Generous 'bundle' of voice calls, video calls, video downloads and interactive
content, including:
* 1,000 minutes of voice calls a month
* 100 video call minutes a month
* 250 text messages, 50 downloads, 60 picture messages and 40 video messages
* Send emails and explore news reports, sports news and fixture listings, share
prices, Lotto results and more for FREE until June 30th 2003
* Fixed monthly cost of GBP59.99 for a minimum 12 month contract
Voice calls above the allocated 1,000 minutes a month are charged at 15p a
minute, and video calls above the allocated 100 minutes a month are charged at
50p a minute. Other rates apply to international calls, usage while abroad,
directory enquiries, premium rate calls and certain other special telephony
services.
Option 3: Caboodle On 3
Double the Kit On 3 'bundle' for less than double the price!
* 2,000 minutes of voice calls a month
* 200 video call minutes a month
* 500 text messages, 100 downloads, 120 picture messages and 80 video messages
* Send emails and explore news reports, sports news and fixture listings, share
prices, Lotto results and more for FREE until June 30th 2003
* Fixed monthly cost of GBP99.99 for a minimum 12 month contract
Voice calls above the allocated 2,000 minutes a month are charged at 15p a
minute, and video calls above the allocated 200 minutes a month are charged at
50p a minute. Other rates apply to international calls, usage while abroad,
directory enquiries, premium rate calls and certain other special telephony
services.
Special promotional offer for Kit On 3 and Caboodle On 3
3 also announced that the first 20,000 customers to register on either the Kit
On 3 price plan or the Caboodle On 3 price plan before 31st March 2003 will be
eligible for a 50% discount off the RRP of any handset.
Handset prices (RRP before discounts) begin at GBP399. See online at
www.three.co.uk <http://www.three.co.uk> for more details.
NOTES FOR EDITORS AND CSEs
About 3
Hutchison 3G UK Limited will deliver third-generation mobile multimedia and
communications services under the 3 brand in the UK, offering a convergence of
media, information and telephony to enable live video calls, multimedia content
and entertainment while on the move.
3 services will be available from sister companies in Australia, Austria,
Denmark, Hong Kong, Ireland, Italy, Israel and Sweden.
For further information, please visit: www.three.co.uk
CONTACT: 3 Tel: +44 (0)20 7010 9312 e-mail: media@three.co.uk
M2 Communications Ltd disclaims all liability for information provided within M2
PressWIRE. Data supplied by named party/parties. Further information on M2
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Inquiries to info@m2.com.
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(Wall Street)
Daniel Nieves
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