PVHO is not the first company with 3D digital signage displays. Just like Avatar was not the first 3D movie. But Avatar lead to a steady stream of 3D movies. Intel, Premier Retail Networks(PRN), and PVHO are working together to capture that retail landscape. Check out... INTEL NEWSROOM: INCREASING CROSS-SELLING WITH DIGITAL SIGNAGE(about the 3D Reward Centers at Rite-Aid) I think they are finally ready for primetime!!!! IMHO