"Help potect your sensitive business data at many levels with HP Protecttools, built-in software and hardware working together.
"No matter who tries to be you, your notebook is made for the real you. That's data security every road warrior will love."
No mention of ETS. However, it is positive confirmation of trusted computing's momentum. It could to lead purchases of ETS, however, when go to the ads link, hp.com/go/secure2, I did not find Wave ETS after several click thru links. HP Security Manager description says it "is HP IP". This still has Infineon written all over it although has similar features to both Wave's ETS and IBM's ESS.
I can see why SKS has stubbornly wanted to ride the coattails of the oems. They have the marketing $$$ and brand name. We have TC expertise. A win-win for both parties especially if Wave can get real estate on their web sites and ads.
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