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Thursday, July 21, 2005 11:51:07 AM
Never overlook the 'branding' of product names. It's like appearences, they really count. Cyber Tracker and Cyber Noze are good 'handles' and I believe HISC will exploit them.
For instance, (in regarding perception of appearances, or reaction to brand names), a radio spot yesterday here in L.A. area said people who pay attention to their appearance make 20% more money than those who don't. It's a lot about image!
And HISC's technology seems to be sound, so let's run with this one to see how fast they can line up contracts.
And, we still have the White Paper to come. Today's events in London will add maybe some moderate buying pressure, or help us maintain .10-.11 status if people don't get greedy/scared and take too much profits out. And don't overlook today, we are maintaining against the major markets of today's selling in the a.m. up to now.
Long term, people's fears about terrorists will unfortunately propell this companys stock because many of us want those ports protected against potential dirty bombs or the like.
Starboy
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