I was BAD and you are correct, I did miss that, that price seems a little more in line for a solid cherry urn, however being a funeral director, I am somewhat still concerned regarding two things.
MSRP is almost like a buying a car, I think that funeral homes should have the right to set their own price and not have the manafacture or distributor make a public statement regarding what the price of the urn should be.
Once again I raise the question of the total cubic inches available for placement of the cremains, with most companies today the 260 cubic inches being standard, it might have been wiser to make the urn bigger so that it would be reconized as standard industry size.
Once again sorry for the mistake I made regarding the price.