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Friday, 09/23/2011 11:04:47 AM

Friday, September 23, 2011 11:04:47 AM

Post# of 4969608
TDGI signs exclusive deal with Regal Entertainment (NYSE: RGC)

http://www.otcmarkets.com/financialReportViewer?symbol=TDGI&id=60970

APPROVAL OF REGAL ENTERTAINMENT GROUP EXCLUSIVITY VENTURE – Eric Parkinson described the terms of an agreement made with Regal Entertainment Group for the exclusive, national theatrical release of the film, “All’s Faire in Love” as Regal’s first studio exclusive release venture. He explained that Regal is the nation’s largest theatre circuit, with over 6,775 screens, and that their film and marketing teams have agreed to provide maximum marketing and promotional support for the film due to this being their first, exclusive venture. Parkinson showed the box office results from a current exclusive release from another theatre circuit, which generated a per-screen average of $20,000 at 100 locations earlier this month. Based upon the enthusiasm being expressed by Regal for the exclusive launch of “All’s Faire in Love,” Parkinson felt that the film was well-positioned to exceed expectations. He also felt that this agreement with Regal could be followed up with other feature releases, and that other Hannover releases (even those not released under an exclusive agreement) could benefit from the closer relationship between the companies.

Parkinson also described some of the benefits that Regal would enjoy under this venture, including the assurance that Regal’s promotional support would not drive traffic to their theatrical competitors. A lengthy list of marketing, advertising and promotions that are available from Regal were discussed. Due to the complexity of the marketing campaign, and in respect of the mutual desire to coordinate the flow of media announcements, and it was decided that the specifics of the Regal venture will be detailed in two separate announcements (one from Regal, and one from Hannover House / TDGI). “All’s Faire In Love” will open at Regal locations (including Regal Cinemas, United Artists and Edwards Theatres) beginning October 28. A motion was proposed, seconded and unanimously passed by the Board to accept the agreement to release “All’s Faire In Love” under an exclusive basis with Regal Entertainment Group, and to detail the scope and relevant terms of this venture through press releases to be posted during the week of Sept. 26 – 30.

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