Intelligent Living Inc. (fka ILIV)

[bob10103]

Those were probably last year's Cleveland models, but still, it highlights pricing issues. If there's a display ay Dick's and there are FEEL wedges for $129 on one side and Clevelands for $79 on the other, people are going to buy the Clevelands.

I played with an IGOTCHA retriever for a while at The World of Golf, and I think the pricing is too high on it as well. But it is a great retriever -- less car antenna than most -- not quite as whippy when extended.