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Friday, 05/06/2005 8:00:07 AM

Friday, May 06, 2005 8:00:07 AM

Post# of 249541
Seagate.

I wonder who will make the optional hard drive for Xbox 360?

Our same reliable source who delivered the goods for us a few weeks back with the inside dirt that the name for the next Xbox is indeed the Xbox 360 has just hit us up with a couple of other nibblets: One, that the Xbox 360 is definitely going to come with wireless controllers; and two, that it’s going to have an optional hard drive that attaches to the top of Xbox 360 “in a really slick way, almost like the hood scoop on a muscle car.” Better still, “You’ll be able to add the hard drive afterwards without having to take the box apart if you didn’t buy the hard drive version of the Xbox 360.” Yeah, that means there are going to be (at least) two versions of the Xbox 360 available when it goes on sale, one with a hard drive, and one without.
http://www.engadget.com/entry/1234000100032808/


MICROSOFT PICKS SEAGATE AS HARD DRIVE SUPPLIER FOR XBOX VIDEO GAME CONSOLE

Video Game market offers new growth opportunity for leading Consumer Electronics storage provider

SCOTTS VALLEY, Calif.—07 November 2000—Entering another new segment in the growing Consumer Electronics market, Seagate Technology has been chosen as a strategic supplier of hard drives for Microsoft's future-generation Xbox video game console, due to hit retail stores in fall 2001. Employing a built-in hard drive, Xbox heralds a new growth opportunity for Seagate and ensures that deeper, richer games will be developed with its technology. As the number-one storage supplier for the Consumer Electronics market, Seagate is well-positioned to provide technology and expertise for the Xbox. Seagate's consumer disc drives, including the U Series 5, offer the best combination of performance, ruggedness and value, and will enable game developers to create breakthrough game experiences.

Microsoft awarded Seagate a multi-year contract to provide hard drives for the Xbox, beginning in June 2001 and continuing through mid-year 2003.

"As a leader in disc drives optimized for consumer electronics applications, Seagate is a logical choice to help Microsoft bring inventive technology to the lucrative game console market," said Todd Holmdahl, general manager of Xbox Hardware at Microsoft. "Seagate's innovative Consumer Electronics storage technology enhances the superior experiences that will be brought to life on Xbox."

"Because of its Seagate hard drive and other advanced technologies, Xbox will deliver imaginative and exhilarating game experiences with lifelike graphics, and faster, deeper Internet gameplay," said Duane Pemberton, editor-in-chief of CNET affiliate GamersDepot.com, a leading video game publication. "Xbox offers more than three times the graphics performance of any other game console. The Seagate hard drive will give Xbox gamers more flexibility, which will provide for a more realistic and richer game experience."

"This Seagate-Microsoft agreement is a clear boost to Seagate in maintaining its position as the number one storage supplier for Consumer Electronics," said Mark Geenen, president of leading data storage market research firm TrendFocus. "Seagate has invested significant time and resources in its consumer strategy, leading to unmatched shipments of more than one million hard drives for the CE market. While the market will be hotly contested in the coming years, Seagate's investments in both design and implementation of HDD technology in the CE market should pay dividends down the road."

"Seagate continues to build upon its leadership position within the consumer electronics market with a multi-year contract to supply its hard drives for the Microsoft Xbox," said Dave Reinsel, IDC senior analyst. "Given the success of its low-cost U Series drives, Seagate has a proven design to meet both the performance and pricing requirements related to the consumer electronics market."

"This is an important design win for Seagate as we work to increase our Consumer Electronics leadership," said Brian Dexheimer, Seagate executive vice president of Worldwide Sales, Marketing and Customer Service. "The popularity of video games as entertainment is undeniable. Currently, there are about 29 million game console players. Eighty-six percent of U.S. families with teens have one or more game consoles. As a category, games represent 50 percent of consumer PC software sales. This is an opportunity for volume growth in disc drive shipments as the Xbox attracts a large portion of this audience."

"The Xbox is a strategic product for Microsoft. As a long-time partner, Microsoft knows that Seagate provides advanced technical and operational capabilities," said Dexheimer. "Seagate has the most extensive experience helping the world's leading CE device makers innovate during product design and integration. Once again, we're working with an industry leader to help develop a new market and utilize disc drives a new and exciting way."
http://www.seagate.com/cda/newsinfo/newsroom/releases/article/0,1121,815,00.html

New Data Protection Technology Demonstrated at Intel Developer Forum by Seagate Technology and Wave Systems

San Francisco, CA – March 1, 2005 – Seagate Technology (NYSE: STX– www.seagate.com ) and Wave Systems Corp. (NASDAQ:WAVX) are demonstrating new hardware-based data protection capabilities in trusted computing platforms as part of the Intel Digital Office Community at the Intel Developers Forum, March 1-3, Moscone Center, San Francisco, California.

The technology demonstration shows the benefits of linking the security of a Trusted Platform Module (TPM), based on the open standards specifications of the Trusted Computing Group, to a Seagate-trusted disc drive. This demonstration solution is designed to provide stronger data protection, enhancing regulatory compliance (SOX, HIPAA), along with greater storage capacity for the user's sensitive data. This demonstration includes both physical drive security, as well as user authentication for accessing the information. Wave System's EMBASSY® Trust Suite applications and trusted computing management tools are used to demonstrate both the TPM and the security features of the Seagate disk drives at Booth 741 at IDF.

Seagate and Wave are working together to explore market opportunities, technical requirements, and enterprise benefits which can be achieved by extending the trust capabilities of TPMs and disk drives.

Many analysts consider data the most valuable resource within the enterprise networking environment and adding new, innovative security and trust features to the data storage devices provides additional benefits to corporate and government IT environments. Ensuring that data can only be accessed by authorized computing platforms, and by authenticated users, is a key focus of IDF demonstrations.

“Wave is working with its technology partners to develop new security specifications for a wide range of components and platforms, such as disc drives, as part of its participation in the Trusted Computing Group” said Lark Allen, executive vice president, Corporate Development, Wave Systems. “Working with Seagate gives us the opportunity to accelerate the development and adoption of Trusted Computing in advanced platform configurations.”
http://www.wave.com/news/press_archive/05/050301_Seagate.html

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