Regarding volume, in my opinion, it has to do with the fact that you don't see this stock linked to any penny stocks newsletters. I think that most of the volume you see here is long term, no speculators, no day traders, only people who believe in this stock.
I think that once the numbers ($) start coming in will see a big rise in the stock, and once PVHO reaches a higher price per share I think will start to see funds wanting in. It's all a matter of time =)
GL to all!