VirTra Inc (VTSI)

[Lostapile]

Paul, Re: Diversification.

The early days of VTSI, 1993 found them involved with entertainment and product promotional development using their then available technology. It was in 2001 that they began serious entry into the security/defense training arena.

Two different Marketing, perhaps three, strategies are apparent. Specific networking/sales structures deal with penetration into the entertainment/product promotion/defense-security marketplaces. Investment of time and money have been given to each. If one element falters for whatever reason, the other pathways are available, hopefully able to allow continuing company growth and revenue.

We probably all are favoring the Military business because of the potential to achieve “Instant Gratification” for our investments. Nothing wrong with that but the other marketplaces should be nurtured as well. Who knows, one of the others may develop into a sizeable venture. It does not make sense to abandon the others until one segment is an overwhelming winner. Even then, why throw away the in-house investment supporting the other Marketing networks.

That’s my story. Hope you agree.

BTW, this is probably my last message today due to the newbie, three message limit.

Lost