As usual, you missed my point completely.
Dr. Shannon believes passionately in the ability of ozone therapies, and I think it's fair to say that he sees this as the climax of his stellar professional life, which is saying something. He has turned down extremely prestigious offers in order to complete the "mission" of bringing AsepticSure to full global use (which means most likely handing it over responsibly to a large firm).
And this same Dr. Shannon has a partner in that passion, whose name is Ed Marshall. The issue here is not "loyalty" or "friendship", it's the shared determination to finish the job which began as a vision many years ago, has endured through incredible pressures, and is finally on the cusp of major breakthroughs.
The depth of their shared commitment is what has kept this together. Those who carp about details that indeed have sometimes not been handled with the professional polish that they prefer, are missing the point. Those details will be totally forgotten once what is brewing in the background is finally able to be revealed.