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Thursday, 12/30/2010 11:16:02 AM

Thursday, December 30, 2010 11:16:02 AM

Post# of 4973295
SUFF VOLUME ON NEWS SUFFER Apparel Signs Letter of Intent With Gold's Gym
Suffer (USOTC:SUFF)
Intraday Stock Chart
Today : Thursday 30 December 2010

SUFFER (PINKSHEETS: SUFF)

SUFFER President Joseph Lewis today announced that SUFFER has an signed a Letter of Intent with Gold's Gym to sell its apparel and fight gear line in Gold's Gym Locations. Furthermore Mr. Lewis anticipates the first order to possibly arrive today.

SUFFER Director Frank Mir also stated, "Gold's Gym in itself is a great place to promote and market our merchandise, furthermore Gold's also has been adding Tapout Training Centers to some of its locations due to the demand for people wanting to incorporate Mixed Martial Arts into their workout regimen. This is a great fit for us and we plan on promoting SUFFER by hosting live events at their clubs early in the first quarter 2011."

SUFFER recently launched its enhanced apparel website now offering a large selection of "SUFFER" brand merchandise and soon to follow "Fight Gear" products. www.sufferapparel.com

About Gold's Gym

More than 45 years ago, Joe Gold opened a modest fitness center in Venice Beach, California and began a tradition of commitment, passion and dedication that is now practiced at more than 600 locations worldwide. For more information please see www.goldsgym.com

Safe Harbor Statement: This release includes forward-looking statements intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. These forward-looking statements generally can be identified by phrases such as SUFFER (SUFF) or its management "believes," "expects," "anticipates," "foresees," "forecasts," "estimates" or other words or phrases of similar import. Similarly, statements herein that describe the Company's business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. All such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements.


SUFFER:



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