Looks like sChissler the CEO of "an up and coming business" as you put it, had a fiduciary duty to fairly disclose a dilutive convetible $750,000 loan to his shareholders...I'm just sayin...
Yes, there are rules and regulations in place:
"Fair Disclosure, Regulation FD On August 15, 2000, the SEC adopted Regulation FD to address the selective disclosure of information by publicly traded companies and other issuers. Regulation FD provides that when an issuer discloses material nonpublic information to certain individuals or entities—generally, securities market professionals, such as stock analysts, or holders of the issuer's securities who may well trade on the basis of the information—the issuer must make public disclosure of that information. In this way, the new rule aims to promote the full and fair disclosure."
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