Tradeshow Marketing Company, LTD (TSHO)

[Jedi RDHLightHelmet]

Here is what $50 bought me. Lol

SENIOR MANAGEMENT CHANGES AT TRADESHOW MKTG CO (TICKER: TSHO.PK)
Date: 2010-07-30
Change type: Joining
Name: Paul Curhan
Title: VP - M&PD
The Tradeshow Marketing Company, Ltd. , a direct sales company that represents and markets unique
consumer products in direct response TV (DRTV) and trade show demonstration sales environments,
announced it hired Paul Curhan as Vice President of Marketing and Product Management. Curhan will
develop and lead Company initiatives driving all aspects of product management, brand development and
market commercialization. Curhan served most recently as Chief Marketing Officer of Crayons Beverages,
a developer and marketer of all-natural fruit juice drinks for children. He created comprehensive marketing
campaigns including traditional and social media as well as grass roots initiatives broadening retail
distribution to include more than 3,000 stores nationwide. Prior to Crayons Beverages, he served as senior
vice president of marketing for X10 Wireless Technology, a successful consumer security camera product
sold on television and online. At X10, he negotiated television media partnerships and implemented
merchandising programs to drive increased sales and higher customer purchase rates. His experience also
includes leading Amazon.com’s expansion into the Japanese and Canadian markets, including driving site
traffic, new customer acquisition and brand development, as well as leading the development and launch of
Starbucks Coffee’s consumer products division. Curhan was also head of marketing for Pyramid
Breweries, where he built successful multi-channel strategies that resulted in the company being the top
growth craft beer brand.