"...fact that a lull in PR has created some unhappy kids in the sandbox so you know, sometimes you just have to let them cry and whine for a while and then they realize that no one is listening to them anymore. "
We had PR this week. I'm not even discussing the recent share price specifically, I'm talking about demand for the stock and interest in the service. My concern is with how they are executing the business plan. Getting the word out is the job of marketing and sales. So far, I have seen little marketing (no national campaign on TV, print, no major players advertising like GIECO, etc.).
And sales? Hiring the first 100 folks of the street who apply doesn't appear very structured to me.