To play with the big boys you need money. We all know that Wave trimmed it's expenses down to the engineers and support people that were necessary to win and maintain clients introduced through Dell or established channels. There were some new wins and some new supposed wins that have not yet effectively marketed to their own clients. NEC, etc. The lack of other forms of marketing is based on the reality of limited funds. YOU MUST SUPPORT EXISTING CLIENTS. In another quarter or so, Wave will have excess cash flow. It is then, and only then, that money an be spent on new forms of marketing. I think there is great genius in developing a product that others will advertise for you on the scale of a Dell. This whole journey of ours will transform over the course of this year and we go into cash positive territory. It was only a year ago that we were fighting for our lives. Incredible fortitude and tenacity. As a person who has developed multiple companies I can assure you many nights of no sleep, antacids, a scotch here and there, etc. were the norm. I am grateful to all of those on the WAVE team that got us here and transformed an industry in a short ten years.