Spongetech Delivery Systems, Inc. (fka SPNGQ)

[dpilon]

Jan. 14 2010 DICON patent WITH Reckitt Benckiser, WHY?

The patent application is here -> http://appft1.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&co1=AND&d=PG01&s1=20100008962.PGNR.&OS=DN/20100008962&RS=DN/20100008962

Link to PDF version (with images in this one):
http://www.freepatentsonline.com/20100008962.pdf
http://www.freepatentsonline.com/y2010/0008962.html

Why are we linked to Reckitt Benckiser on January 14 *** 2010 *** ?

"CEO: Metter:
...
When we started the company we were involved in heavy-duty focus groups, conducted by Lysol. They realized because it was a delivery system, there is a mass appeal to the product line that could meet many, many applications..."

http://thespongemob.com/spongetech-ceocoo-presentation-noble-small-cap-conference-text-of-presentation.htm

"...SpongeTech continues to operate its 8 wholly-owned subsidiaries that support its growing business activities. The subsidiaries are as follows:
- Dicon Technologies, LLC
- SpongeTech® Europe
- SpongeTech® Health & Beauty, Inc.
- SpongeTech® Kitchen & Bath, Inc.
- SpongeTech® Auto, Inc.
- SpongeTech® Medical, Inc.
- SpongeTech® Pet, Inc.
- The Smarter Sponge Company..."

http://finance.yahoo.com/news/SpongeTech-Delivery-Systems-bw-1857658810.html?x=0&.v=1

http://www.spongetechs.com/v/vspfiles/aboutus.asp

Key words here: "wholly-owned"

DICON wholly-owned, but why linked by PATENT with Reckitt Benckiser?

I looked at Reckitt Benckiser products, and one thing strikes me: they have all kinds of cleaners LIQUID products, but they have none of the actual "physical devices" used to clean (scourers, sponges, cloths, etc.)

Someone please tell me: Why did Reckitt Benckiser associated itself with us on January 14, 2010?